New Functional Claims Are Reshaping the Kombucha Market Landscape
The global kombucha market was valued at USD 4.8 billion in 2025 and is expected to reach USD 9.1 billion by 2033, expanding from USD 5.5 billion in 2026 at a 7.6% CAGR from 2026 to 2033. Growth is being supported by increasing consumer demand for functional beverages, greater awareness of gut health, and the rising preference for natural, organic, and low-sugar drinks. North America led the...
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