Search behavior is changing. People no longer rely only on Google to find information, products, and services. They are also asking ChatGPT, Gemini, Perplexity, and other AI platforms for recommendations and answers. This change has created a new challenge for businesses: Is your brand visible when customers ask AI about your industry? Traditional SEO helps websites appear in search engine...

Introduction In an increasingly competitive digital landscape, businesses need to understand not only their own online presence but also how competing brands appear in AI-powered search experiences. When users ask ChatGPT, Gemini, or other AI platforms for recommendations, the brands mentioned may gain valuable opportunities to attract attention. Competitor analysis can help businesses...